Journal of Northern Agriculture ›› 2009, Vol. ›› Issue (4): 77-77.

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SWOT Analysis of Agricultural Products' Network-marketing in Heilongjiang Province

ZHANG Ping (Daqing Normal University,Daqing 163712,China)   

  • Online:2009-08-20 Published:2009-08-20

Abstract: With the rapid development of Internet Technology,network market vendors were optimistic about many agricultural products selling,network marketing has become an important channel for marketing of agricultural produets.Heilongjiang Province has the best natural resources,but poor circulation of agricultural products in Heilong, jiang Province has been hampered economic health of agriculture and rural development, farmers and the rural areas to increase the stability of one of the important factors.Therefore, the agricultural economy of Heilongjiang Province in this part of the sale should be the highest priority. The present study aimed at marketing of agricultural products in Heilongjiang Province, to carry out SWOT analysis, strengths,weaknesses,opportunities and threats by decomposition ,by analysis of farm products will eventually make the network marketing strategy, so that agricultural products in Heilongjiang Province with the world become out of China,a new generation of brand-oriented world.

CLC Number: 

  • F323.7